In a first for Sika Australia, advertisements for Sikaflex PRO, Multipurpose Sealant and Sikaflex 11FC, Adhesive / Sealant were shown on national TV from May until July. Sika advertised in the mornings on the top rating “Sunrise”, which was seen by tradesmen before they headed off to work, as well as on prime time shows, including “Beyond Tomorrow” and “The Sunday Night Movie”.